Driftstate are a sophisticated T-shirt printing and design company based in Edinburgh, Scotland. Their designs and quality prints define them as a forward thinking brand. On the lookout for a highly creative individual to join their team, they created a competitive brief and held it open to the general public. This is my depiction of an iconic brand identity. [checklist]
Driftstate – Tee-riffic designs.
All artwork was created in Adobe Illustrator and Adobe Photoshop.
All logos were created as vector graphics to support scalability and the possibility of new media usage.
Colour was very specifically chosen here to show sophistication, yet maintaining a young and fresh look and feel. This could be used as a corporate style logo or interpreted for a variety of print based mediums in a variety of colours.
The logo should also be used as full colour, although can also be used in a variety of colour situations such as 2 colour, spot and varnish as well as black & white versions.
Client: Driftstate Date: November 2013
Client
This brand was created in response to a brief for work.
It is fictional but I wanted to showcase all of my branding capabilities.